Gleb Tsipursky
Dr. Gleb Tsipursky is on a mission to protect leaders from dangerous judgment errors known as cognitive biases. His expertise and passion is using pragmatic business experience and cutting-edge behavioral economics and cognitive neuroscience to develop the most effective and profitable decision-making strategies. A best-selling author, he wrote Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters (2019), The Truth Seeker’s Handbook: A Science-Based Guide (2017), and The Blindspots Between Us: How to Overcome Unconscious Cognitive Bias and Build Better Relationships (2020). Dr. Tsipursky’s cutting-edge thought leadership was featured in over 400 articles and 350 interviews in Fast Company, CBS News, Time, Business Insider, Government Executive, The Chronicle of Philanthropy, Inc. Magazine, and elsewhere.
His expertise comes from over 20 years of consulting, coaching, and speaking and training experience as the CEO of Disaster Avoidance Experts. Its hundreds of clients, mid-size and large companies and nonprofits, span North America, Europe, and Australia, and include Aflac, IBM, Honda, Wells Fargo, and the World Wildlife Fund. His expertise also stems from his research background as a behavioral economist and cognitive neuroscientist with over 15 years in academia, including 7 years as a professor at the Ohio State University. He published dozens of peer-reviewed articles in academic journals such as Behavior and Social Issues and Journal of Social and Political Psychology.
He lives in Columbus, OH, and to avoid disaster in his personal life makes sure to spend ample time with his wife. Contact him at Gleb[at]DisasterAvoidanceExperts[dot]com, follow him on Twitter @gleb_tsipursky, Instagram @dr_gleb_tsipursky, Facebook, YouTube, RSS, and LinkedIn. Most importantly, help yourself avoid disasters and maximize success, and get a free copy of the Assessment on Dangerous Judgment Errors in the Workplace, by signing up for his free Wise Decision Maker Course.
How “AI Workslop” Is Draining Modern Enterprises
Workslop exposes the dark side of rushed AI adoption—polished but empty output that drains productivity and trust. The cure isn’t better tech, but empowering people to co-create AI tools with purpose, ownership, and real-world impact.
Why Collaboration Beats Competition in Gen AI Initiatives
True success in Gen AI initiatives comes not from competition but from collaboration: breaking down silos, sharing insights, and working together to unlock innovation, agility, and lasting organizational value.
Failure: The Secret Sauce in Gen AI Strategy
Embracing failure is essential to a successful AI strategy. It's not a setback but a catalyst for learning, innovation, and resilience that drives continuous improvement and real business impact in the evolving world of generative AI.
How DIY AI Unlocks Productivity and Flexibility
Flexible work will thrive through empowerment, not office layouts. DIY AI—where employees build their own tools—turns flexibility into performance, boosting productivity, balance, and innovation across distributed teams.
Why Gen AI Fails Without Focus—and How to Fix It
AI fails when goals are unclear—success comes from aligning Gen AI with business priorities, setting measurable outcomes, and balancing structure with flexibility to turn innovation into impact.
Inside the Gen AI Workshops Sparking a Paradigm Shift
Gen AI workshops turn theory into action by immersing employees in real-world problem-solving, building confidence, sparking innovation, and driving results through hands-on learning.
25% Faster, 40% Better: The New Math of AI-Accelerated Work
AI-accelerated work boosts productivity and quality by over 40%, proving that human-AI collaboration can transform knowledge work—if organizations balance adoption with ethical oversight and smart navigation of AI’s limits.
Your Company’s Survival Hinges on This Gen AI Learning Tactic
A phased Gen AI learning approach ensures smooth adoption, boosts productivity, and builds a culture of innovation through tailored training, feedback loops, and strategic scaling.
The Surprising Secret to Making Gen AI Training Addictive
Gamification boosts engagement, retention, and real-world application, making Gen AI training more effective, collaborative, and motivating for employees.
Here’s Why Many Gen AI Projects Are Doomed to Fail
Gen AI projects succeed when grounded in practical, incremental use cases—not in overhyped visions of full autonomy.