Gleb Tsipursky
Dr. Gleb Tsipursky is on a mission to protect leaders from dangerous judgment errors known as cognitive biases. His expertise and passion is using pragmatic business experience and cutting-edge behavioral economics and cognitive neuroscience to develop the most effective and profitable decision-making strategies. A best-selling author, he wrote Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters (2019), The Truth Seeker’s Handbook: A Science-Based Guide (2017), and The Blindspots Between Us: How to Overcome Unconscious Cognitive Bias and Build Better Relationships (2020). Dr. Tsipursky’s cutting-edge thought leadership was featured in over 400 articles and 350 interviews in Fast Company, CBS News, Time, Business Insider, Government Executive, The Chronicle of Philanthropy, Inc. Magazine, and elsewhere.
His expertise comes from over 20 years of consulting, coaching, and speaking and training experience as the CEO of Disaster Avoidance Experts. Its hundreds of clients, mid-size and large companies and nonprofits, span North America, Europe, and Australia, and include Aflac, IBM, Honda, Wells Fargo, and the World Wildlife Fund. His expertise also stems from his research background as a behavioral economist and cognitive neuroscientist with over 15 years in academia, including 7 years as a professor at the Ohio State University. He published dozens of peer-reviewed articles in academic journals such as Behavior and Social Issues and Journal of Social and Political Psychology.
He lives in Columbus, OH, and to avoid disaster in his personal life makes sure to spend ample time with his wife. Contact him at Gleb[at]DisasterAvoidanceExperts[dot]com, follow him on Twitter @gleb_tsipursky, Instagram @dr_gleb_tsipursky, Facebook, YouTube, RSS, and LinkedIn. Most importantly, help yourself avoid disasters and maximize success, and get a free copy of the Assessment on Dangerous Judgment Errors in the Workplace, by signing up for his free Wise Decision Maker Course.
Why the Best Gen AI Champions Are Hiding in Plain Sight
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Myth-Busting Gen AI Fears to Create a Culture of Confidence
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Why Your Employees Aren’t Hearing You on Gen AI Transformation
Successful AI transformation depends not only on technology but also on clear, consistent, multi-channel communication that keeps employees informed, engaged, and involved in the change process.
Generative AI Is Reshaping Work Exactly As Expected
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Forget Algorithms—Gen AI Feedback Is the Real Advantage
AI feedback drives continuous improvement in Gen AI tools by helping organizations adapt faster, improve user satisfaction, boost efficiency, and create a culture where employee insights lead to smarter innovation and better results.
AI Is 25 Times Cheaper: The Number That Reprices Knowledge Work
Generative AI reprices knowledge work by turning tasks that once required costly outsourced labor into low-cost model-driven workflows, reshaping hiring, budgeting, and productivity across industries.
AI Is Making the One-Person Creative Studio a Reality
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How AI Can Make the Office Meaningful
AI removes friction so in-office time focuses on collaboration and decisions. Leaders who pair AI with intentional design make the office meaningful by turning presence into high-value, human, productive workdays.
Safety Is Falling Behind Frontier AI Capabilities
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Why Your Employees Feel Gen AI Fears—and How to Win Them Over
Transparent, frequent communication about Gen AI progress, challenges, and feedback turns uncertainty into trust, reducing AI fears and boosting employee engagement.